LIVE KEY CALL: A HEFTIER BOTTOM LINE: RETHINKING HOURLY VS FLAT FEES

As designers, pricing is one of the hardest things to get right.

We want it to feel clear, professional, and easy for clients to say yes to.

But behind the scenes, many designers are asking:

• “Did I undercharge for this?”
• “Why did this project take so much more time than I expected?”
• “Am I actually profitable?”

And more often than not, the issue isn’t how hard we’re working. It’s how our pricing is structured.

Flat fees can feel simple and straightforward to present. But when the scope expands (which it often does), those underestimated hours start to add up and profitability takes a hit.

What if, instead of choosing between hourly or flat fee, you approached pricing in a more strategic, layered way? What if you built a pricing structure that protects both your time and the client experience?

On June 10 at 9:00 AM PT, join Genevieve and guest expert Claire Jefford, interior designer and business coach, for a live Key Call focused on how to rethink your pricing structure and stop undercharging.

Together, we’ll explore how to:
• Identify where your current pricing is falling short
• Understand why flat fees often lead to missed revenue
• Separate design and implementation to better protect your time
• Introduce a hybrid pricing model that adapts to real project scope
• Communicate pricing clearly and confidently to clients

If you’ve ever finished a project wondering where the profit went, this session will help you build a pricing structure that actually holds up.

Our monthly ”Key Calls” are typically reserved for members.  If you’d like to join us for future events, Sign up now!